Comparison

Ocoya vs Sprout Social

The premium enterprise suite — care, listening and analytics, priced per seat.

10 rows to Ocoya1 about even

7 to Sprout Social

Sprout Social is the premium end of the category and does not pretend otherwise: social customer care with case management and CSAT, review moderation across Yelp, Trustpilot and Glassdoor, Salesforce and Zendesk integrations, and the deepest analytics here. Every one of those prices is per seat, and the plan that lifts the five-profile cap is $299 per seat per month. A five-person team on Professional is $1,495/mo before the Listening add-on. Ocoya is a flat plan with the seats included and the production tools — AI copy, image and video generation, the Design Studio — in the price. If social customer care is your programme, Sprout is genuinely better at it. If your problem is producing the posts, the maths is not close.

Feature by feature

Where each one is stronger.

Every claim in the Sprout Social column comes from a page they publish, checked in September 2026. Rows where they are ahead are marked as such.

Ocoya compared with Sprout Social, checked against sproutsocial.com in September 2026.
Capability	Ocoya	Sprout Social
Entry price	$29/mo on Starter — 1 user, 5 social profiles, 300 AI credits	$79 per seat/month billed annually on Essentials ($99 monthly) — 5 social profiles, publishing and reporting only
Team seats	1, 5 or 20 users depending on plan — seats are part of the plan, not an add-on	Every plan is priced per seat — five people on Standard is $995/mo, on Professional $1,495/mo
Price for a full-featured plan	$79/mo on Team — 5 users, 20 social profiles, 1,500 AI credits	$199 per seat/month on Standard, still capped at 5 social profiles; $299 per seat/month on Professional to lift the cap
AI copywriting	AI captions from a prompt, with brand voice, tone and length controls, on every plan — plus rewrite, shorten, expand, tone and translate-into-37-languages on any caption	AI Assist enhances a post you have written, from the $299/seat Professional plan; alt text generation on every plan. 100 AI agent credits per seat per month
AI image & video	AI image and AI video generation in-app, from the same credit pool	A built-in image editor plus Canva and Adobe Express integrations — no AI image or video generation advertised
Campaign generation	One prompt becomes a whole campaign — posts, visuals and a schedule across every network	Content suggestions and bulk scheduling from Professional; posts are still written one at a time
Design tooling	Design Studio built in — templates, brand kit and a full editor in the same tab as the calendar	Built-in image editor and a digital asset library from Professional; Canva and Adobe Express for the rest
Networks	14 integrations: Facebook, Instagram, X, LinkedIn, Pinterest, Bluesky, Threads, YouTube Shorts, Google Business, TikTok, Discord, Dribbble, Kick and WooCommerce	Ten for publishing — Instagram, X, Facebook, Pinterest, LinkedIn, Snapchat, TikTok, Threads, YouTube and Messenger — plus review and messaging platforms from Standard: Google Business Messages, Yelp, Trustpilot, Glassdoor, TripAdvisor and WhatsApp
Unified inbox	DMs, comments and mentions from every connected profile, with assignment, open/resolved statuses and internal notes	The Smart Inbox from Standard up, with case management, collision detection and review moderation — not on Essentials
Social customer care	Not offered — the inbox has assignment, statuses and notes, but no case routing or survey tooling	Case routing, macros, chatbots, CSAT and NPS surveys and sentiment on the $399/seat Advanced plan
Workflow automation	Visual workflows automate publishing and replies, and can be triggered by an AI agent	Publishing and inbox rule builders on the $399/seat Advanced plan
MCP / AI assistant control	mcp.ocoya.com — an OAuth-secured MCP server covering the whole product: create, design, schedule, run workflows and switch brands. Included on every plan	No MCP server published; the Sprout API arrives on the $399/seat Advanced plan
Social listening	Not offered	Keyword and brand monitoring from Standard; full Listening is a paid add-on on Standard and up
Paid ads	Not offered	Paid promotion for Facebook and Instagram on every plan; paid performance reports from Professional
Analytics	Post and profile performance in-app	The deepest reporting here — competitor, paid and tag reports from Professional, scheduled delivery and BI export on Advanced, Premium Analytics as an add-on
Approval workflows	Request approval on any post: pick which brand members review it, they get an email with one-click approve or reject, and the post cannot publish until it is approved. Every decision is logged on the post. Not gated behind a higher tier	Message approval workflow from the $299/seat Professional plan; external approvals only on Advanced
Enterprise access control	Not offered	Advanced permissions from Professional, feature visibility controls and IP whitelisting on Advanced, SSO on Enterprise
Free trial	7-day free trial of the full product	30-day free trial, no credit card required

Sprout Social figures are taken from sproutsocial.com/pricing, sproutsocial.com/integrations as of September 2026 and may have changed since — check sproutsocial.com for their current terms. Sprout Social is their trademark, not ours, and this page is not affiliated with or endorsed by them.

Choose Ocoya if

Five seats costs you $79/mo here and $995–$1,495/mo there
Your bottleneck is producing content, not routing conversations
You want AI image and video generation in the price rather than a design integration
You want more than five social profiles without reaching a $299/seat plan
You want an MCP server so Claude or ChatGPT can run the account
You want the API on the entry plan, not the $399/seat one

Choose Sprout Social if