Ocoya vs Sendible
Agency-first management with client dashboards and white label.
Sendible is aimed squarely at agencies: unlimited users on every plan, workspaces per client, approval routing, client dashboards and white-label reporting further up. That is a real advantage and we do not have an answer to it. What we have instead is the production half — AI copy, image and video generation, the Design Studio, campaign generation from a prompt, and an MCP server so an assistant can do the work. If your clients need a branded portal, Sendible. If your problem is filling the calendar, us.
Where each one is stronger.
Every claim in the Sendible column comes from a page they publish, checked in September 2026. Rows where they are ahead are marked as such.
| Capability | ||
|---|---|---|
| Entry price | $29/mo on Starter — 1 user, 5 social profiles, 300 AI credits | $35/mo on Core — 6 profiles, 1 workspace, unlimited users |
| Team seats | 1, 5 or 20 users depending on plan — seats are part of the plan, not an add-on | Unlimited users on every plan — no per-seat charge at all |
| Price at ~20 profiles | $79/mo on Team — 5 users, 20 social profiles, 1,500 AI credits | $99/mo on Plus — 18 profiles, 3 workspaces, unlimited users |
| Price at ~100 profiles | $199/mo on Agency — 20 users, 100 social profiles, 5,000 AI credits | $299/mo on Elite — 90 profiles, 15 workspaces |
| AI copywriting | AI captions from a prompt, with brand voice, tone and length controls, on every plan — plus rewrite, shorten, expand, tone and translate-into-37-languages on any caption | Unlimited AI credits on every plan for copy |
| AI image & video | AI image and AI video generation in-app, from the same credit pool | AI image generation; no video generation advertised |
| Campaign generation | One prompt becomes a whole campaign — posts, visuals and a schedule across every network | Campaigns group posts you have written — they are not generated |
| Design tooling | Design Studio built in — templates, brand kit and a full editor in the same tab as the calendar | Canva integration and content libraries — no first-party editor |
| Networks | 14 integrations: Facebook, Instagram, X, LinkedIn, Pinterest, Bluesky, Threads, YouTube Shorts, Google Business, TikTok, Discord, Dribbble, Kick and WooCommerce | Nine networks: Facebook, Instagram, X, LinkedIn, YouTube, Google Business Profile, TikTok, Threads and Bluesky, with WordPress as a blogging destination. Pinterest is not on their list |
| Unified inbox | DMs, comments and mentions from every connected profile, with assignment, open/resolved statuses and internal notes | Priority inbox with monitoring and replying on every plan |
| Workflow automation | Visual workflows automate publishing and replies, and can be triggered by an AI agent | Bulk posting with dynamic fields on Elite — no visual workflow builder |
| MCP / AI assistant control | mcp.ocoya.com — an OAuth-secured MCP server covering the whole product: create, design, schedule, run workflows and switch brands. Included on every plan | No MCP server published |
| Client dashboards & white label | Not offered | Client dashboards from Premium; white label available from Elite |
| Approval workflows | Request approval on any post: pick which brand members review it, they get an email with one-click approve or reject, and the post cannot publish until it is approved. Every decision is logged on the post. Not gated behind a higher tier | Assignment and approvals from the Plus plan |
| Enterprise access control | Not offered | Advanced permissions on Elite; SSO on Enterprise |
| Free trial | 7-day free trial of the full product | 14-day free trial, no card required |
Sendible figures are taken from sendible.com/pricing, sendible.com/integrations as of September 2026 and may have changed since — check sendible.com for their current terms. Sendible is their trademark, not ours, and this page is not affiliated with or endorsed by them.
Choose Ocoya if
- Filling the calendar is harder than reporting on it
- You want image and video generated, and posts designed, in the same tab
- You want one prompt to produce a whole campaign
- You want Claude or ChatGPT driving the account over MCP
- A hundred profiles for $199/mo beats ninety for $299/mo
Choose Sendible if
- Your clients need a branded dashboard of their own
- You need white-label reporting
- Multi-stage assignment and approval is how your team works
- You have many occasional users and per-seat limits would bite
- You need SSO and advanced permissions
We would rather tell you this now than have you find out after migrating a year of content.
Other comparisons
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Ocoya vs Sprout Social
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Ocoya vs Agorapulse
Inbox-first management for teams, with white-label reporting on every plan.
Ocoya vs Later
Visual-first planning for Instagram-led brands, sold in social sets.
Ocoya vs Metricool
Analytics-first management with ads reporting, popular with agencies.
Ocoya vs Planable
Client review and approval, priced per workspace.
Ocoya vs Publer
Flexible per-account scheduling with a deep recycling toolkit.
Ocoya vs SocialBee
Content categories and evergreen recycling, with AI generation included.
Ocoya vs Loomly
Calendar-led collaboration with post ideas and unlimited calendars.
Ocoya vs CoSchedule
A marketing calendar with social attached, priced per profile.
Ocoya vs Zoho Social
The cheapest serious option, sold one brand at a time.
Ocoya vs Statusbrew
Moderation and engagement at scale, for teams that answer everyone.
Ocoya vs Kontentino
Approval-first planning for agencies and the clients who sign off.
Ocoya vs MeetEdgar
An evergreen content library that reposts itself, with every seat included.
Ocoya vs Postiz
Open-source scheduling you can self-host.
Switching from Sendible?
Connect your profiles, point the AI at your brand, and let it fill the calendar. Seven days free, no card.



