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Ocoya vs Social Champ
Social media management with an AI assistant, a free plan and pay-per-profile pricing.
4 to Social ChampSocial Champ covers a lot for the money: a free plan, a built-in design editor on every tier, an inbox with auto-responses and app-store reviews, multi-step approvals, listening and white label on Agency, a hosted MCP server, and Switch, an assistant that drafts, schedules and rewrites inside the app. Its AI runs on monthly credit caps, though, and its API is limited to scheduling posts on the $149/mo Agency plan. Ocoya puts AI images, one-prompt campaigns, visual workflows, SEO blog campaigns and email marketing in every plan, with the API included. If you want to start free or pay per profile, Social Champ is the easier start.
Where each one is stronger.
Every claim in the Social Champ column comes from a page they publish, checked in November 2026. Rows where they are ahead are marked as such.
| Capability | Ocoya | Social Champ |
|---|---|---|
| Free plan | No free plan — a 7-day free trial instead | Free plan — 3 social accounts, 1 user, 15 scheduled posts |
| Entry price | $29/mo on Starter — 5 social profiles, 300 AI credits, unlimited users | $29/mo, or $23.20/mo billed yearly, on Standard — 6 social accounts, 2 users; or pay per profile from $5/mo for one account |
| Team plans | $79/mo on Team — 20 social profiles, 1,500 AI credits, unlimited users | $59/mo on Professional for 12 accounts and 5 users; $149/mo on Agency for 30 accounts and unlimited users |
| Team seats | Unlimited users on every plan — invite your whole team and your clients at no extra cost, no per-seat pricing | 1 user on Free and pay-per-profile, 2 on Standard, 5 on Professional — unlimited only on the $149/mo Agency plan |
| AI copywriting | AI captions from a prompt, with brand voice, tone and length controls, on every plan — plus rewrite, shorten, expand, tone and translate on any caption. Copilot, beside the post editor, also writes or reworks a caption when you ask | Champ AI writes captions and hashtags in your brand voice, and Switch, an in-app assistant, drafts, rewrites and schedules posts — on monthly credits (100 Content Wizard uses on Standard) |
| AI image & video | AI image generation in-app — in Copilot, the post composer, campaigns and workflows, from the same credit pool. No AI video generation yet | AI images on monthly credits (50 on Standard); no AI video generation advertised |
| Campaign generation | One prompt becomes a whole campaign — posts, visuals and a schedule across every network. Blog campaigns start from keyword research and write a run of SEO articles, each with an SEO score, for your blog or CMS | Switch, the in-app assistant, drafts posts from one idea and makes images in your brand style for you to review — no one-prompt campaign across networks advertised |
| Design tooling | Design Studio built in — templates, brand kit and a full editor in the same tab as the calendar | A built-in design editor on every plan, Free included — templates in nine categories, plus Canva in the composer |
| Networks | Integrations: Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, Bluesky, Threads, YouTube Shorts, Google Business, TikTok, Telegram, Slack, Discord, Mastodon, Dribbble, Tumblr, WordPress, DEV.to, Whop, Notion, Airtable, Framer, Wix, Twitch, Kick, WooCommerce, and Custom | Facebook, Instagram, Threads, LinkedIn, Google Business, Pinterest, TikTok, YouTube, Mastodon, Bluesky, X and WhatsApp Business |
| Unified inbox | DMs, comments, mentions and Google reviews from Facebook, Instagram, Bluesky, Google Business, Telegram, Discord, Mastodon, WordPress and Whop in one inbox, with AI reply suggestions, assignment, open/resolved statuses and internal notes. On Facebook and Instagram you can also hide or delete a comment and ban its author | Unified inbox with AI-drafted replies and auto-responses, plus Google Play, App Store and G2 reviews and Discord messages |
| Workflow automation | Visual workflows that start on a schedule, from an RSS feed or a webhook, a new WooCommerce product, a new Notion, Airtable, Framer or Wix item, or a new DM, comment or review — with AI text and image steps — then publish to any channel or reply. An AI agent can trigger them too | Auto-RSS feeds, bulk upload and inbox auto-responses |
| Approval workflows | Request approval on any post: pick which brand members review it, they get an email with one-click approve or reject, and the post cannot publish until it is approved. Every decision is logged on the post. Not gated behind a higher tier | Single-step approvals on Standard, multi-step from Professional |
| MCP / AI assistant control | mcp.ocoya.com — an OAuth-secured MCP server covering the whole product: create, design, schedule, run workflows and switch brands. Included on every plan | A hosted MCP server with 41 tools — scheduling, queues, labels, approvals, calendars and AI generation |
| Public API | REST API with a published reference, on every plan | REST API to create and schedule posts — API keys on the $149/mo Agency plan; analytics and the inbox are not in the API |
| Analytics | In private beta — not yet open to every account | Analytics on every plan, with competitor analysis from Professional |
| Social listening | Not offered | Included on Agency, or a $29/mo add-on on Professional |
| Link in bio | Bio pages built in — a link-in-bio page at yourname.tool.bio on every plan (each page uses one social profile slot) | A free link-in-bio page for Instagram, with click tracking |
| SEO content | SEO blog campaigns built in — keyword research finds what people search for, AI writes a run of articles around those keywords, each gets an SEO score with one-click fixes, and they publish to your blog or CMS on a schedule | No SEO tools or blog writing advertised |
| Email marketing | Email marketing built in — unlimited contacts, signup forms and imports, AI-written emails in your brand voice, a block editor, and scheduled sends from your own domain, all in the same plan as your social posts | No email marketing advertised |
Social Champ figures are taken from socialchamp.com/pricing, socialchamp.com, socialchamp.com/features/design, socialchamp.com/switch, socialchamp.com/features/link-in-bio, socialchamp.com/developers as of November 2026 and may have changed since — check socialchamp.com for their current terms. Social Champ is their trademark, not ours, and this page is not affiliated with or endorsed by them.
Choose Ocoya if
- You want one prompt to produce a whole campaign
- You want workflows that start from a DM, a feed, a webhook or a new CMS item
- You want the API on every plan, not only from $149/mo
- You want SEO blog articles and email marketing in the same plan
- You publish beyond the social networks too — to Telegram, Slack, Discord, Tumblr, WordPress, DEV.to, Whop, Notion, Airtable, Framer, Wix, Twitch, or Kick
Choose Social Champ if
- You want a free plan to start on
- You want to pay per profile — from $5/mo for one account
- You want six accounts for $29/mo
- You want social listening and white label on an agency plan
- You reply to Google Play, App Store or G2 reviews
We would rather tell you this now than have you find out after migrating a year of content.
Other comparisons
Agorapulse
Inbox-first management for teams, with white-label reporting on every plan.
The closest thing to us on AI, and the only one here shipping white label on every plan. Then you count the seats.
13 Ocoya1 even5 Agorapulse
Metricool
Analytics-first management with ads reporting, popular with agencies.
The best analytics at this price. We beat them on making the content, not measuring it.
8 Ocoya6 even5 Metricool
Planable
Client review and approval, priced per workspace.
The best approval flow in this list. Then everything else is a paid add-on.
12 Ocoya2 even3 Planable
Sendible
Agency-first management with client dashboards and white label.
Built for agencies with clients to please. We are built for teams with content to ship.
9 Ocoya7 even3 Sendible
Loomly
Calendar-led collaboration with post ideas and unlimited calendars.
A tidy calendar at $49 for twelve accounts. Then $249 for the next step, and no X.
12 Ocoya4 even2 Loomly
CoSchedule
A marketing calendar with social attached, priced per profile.
The closest thing here to our campaign generation, on the smallest profile allowance here.
10 Ocoya4 even4 CoSchedule
Zoho Social
The cheapest serious option, sold one brand at a time.
Nobody here is cheaper, and they ship a real MCP server. One brand and one seat, though.
12 Ocoya2 even4 Zoho Social
Statusbrew
Moderation and engagement at scale, for teams that answer everyone.
Built for the inbox, priced like it. $69/mo before you publish anything.
13 Ocoya1 even4 Statusbrew
Kontentino
Approval-first planning for agencies and the clients who sign off.
Nobody does client sign-off better. Almost everything else costs extra.
12 Ocoya2 even6 Kontentino
SocialPilot
Social media management for agencies and small teams — scheduling, inbox, analytics and white-label client reporting.
Cheap per account and built around agency reporting. We make the content; they mostly schedule it.
11 Ocoya4 even4 SocialPilot
Vista Social
Social media management with inbox, reviews, listening and AI — for brands, agencies and multi-location teams.
More inbox, reviews and reporting, from $99/mo for two users. We are cheaper and make more of the content.
8 Ocoya4 even6 Vista Social
Iconosquare
Analytics-first social media management — plan, publish and prove what is working on social.
Analytics first, with a free plan and a cheap start. They measure the posts better; we make them.
12 Ocoya2 even5 Iconosquare
ContentStudio
Social media management with an AI studio for captions, images and video.
Cheaper billed yearly and strong on AI media. We put the inbox, approvals and a design studio in every plan.
10 Ocoya5 even4 ContentStudio
eClincher
Social media management, reviews and local SEO for brands and agencies.
Listening, reviews and local SEO from $149/mo. We start at $29 and make the content.
9 Ocoya5 even4 eClincher
Sked Social
Social media management for brand and agency teams — scheduling, inbox, approvals and analytics.
Strong on client review and reporting, from US$69/mo. We cost less and make the content.
11 Ocoya4 even2 Sked Social
NapoleonCat
Social customer service and moderation — inbox, auto-moderation, publishing and reports.
The moderation specialist. They clean up the comments; we are cheaper and make the content.
14 Ocoya1 even4 NapoleonCat
Pallyy
Social media scheduling for agencies — approvals, analytics, inbox and link in bio, priced per client.
Cheaper per client and very good at approvals. We make the content.
9 Ocoya4 even5 Pallyy
Sociality.io
Social media management and MCP for teams and AI agents — publish, engage, analyse and listen.
Strong on analytics and competitors, five networks, no AI writing. We make the content.
15 Ocoya1 even3 Sociality.io
RADAAR
An all-in-one social media management platform — publish, engage, monitor and analyse.
The cheapest way in, with a long feature list. We go deeper on AI content and workflows.
8 Ocoya6 even4 RADAAR
Planly
An affordable social media scheduler with AI ideas, analytics and a white-label edition.
Cheaper to start and stronger on analytics. We make the posts and go past sixteen channels.
12 Ocoya2 even4 Planly
Storefries
Hyperlocal marketing for multi-location brands — local search, reviews, social and competitor insights.
Built for local search and reviews across many locations. We are built for making and running the social content.
11 Ocoya2 even5 Storefries
Switching from Social Champ?
Connect your profiles, point the AI at your brand, and let it fill the calendar. Seven days free, cancel anytime.