Ocoya vs Sked Social
Social media management for brand and agency teams — scheduling, inbox, approvals and analytics.
Sked Social is built for teams that answer to clients: a unified inbox on every plan, a no-login client review portal, custom reports with PDF and Excel export, competitor tracking, Sked Link for bios and a Content Collector that gathers files from clients through one link. It starts at US$69/mo for six profiles, and client approvals and the report builder sit on the US$199/mo Accelerate plan. Its AI writes captions from your brand kit but does not generate images or video, and its MCP is still in early access. Ocoya starts at $29/mo and puts the creative work first — AI images, a Design Studio and one-prompt campaigns — with approvals on every plan and SEO blog campaigns and email marketing included. If client reporting is the deliverable, Sked is built for it.
Where each one is stronger.
Every claim in the Sked Social column comes from a page they publish, checked in November 2026. Rows where they are ahead are marked as such.
| Capability | ||
|---|---|---|
| Entry price | $29/mo on Starter — 5 social profiles, 300 AI credits, unlimited users | US$69/mo, or US$58/mo billed yearly, on Grow — 6 profiles, 3 users |
| Next step up | $79/mo on Team — 20 social profiles, 1,500 AI credits, unlimited users | US$199/mo, or US$166/mo billed yearly, on Accelerate — 10 profiles, 6 users |
| Team seats | Unlimited users on every plan — invite your whole team and your clients at no extra cost, no per-seat pricing | 3 users on Grow and 6 on Accelerate; extra users at US$150/yr each from Accelerate, none on Grow |
| AI copywriting | AI captions from a prompt, with brand voice, tone and length controls, on every plan — plus rewrite, shorten, expand, tone and translate on any caption. Copilot, beside the post editor, also writes or reworks a caption when you ask | Caption suggestions with hashtags, drawn from your brand kit, tone of voice, pillars and audience — on every plan |
| AI image & video | AI image generation in-app — in Copilot, the post composer, campaigns and workflows, from the same credit pool. No AI video generation yet | No AI image or video generation advertised |
| Design tooling | Design Studio built in — templates, brand kit and a full editor in the same tab as the calendar | Built-in image editor for cropping, retouching, text, shapes and overlays, plus a timeline video editor; Canva as an import source; no templates advertised |
| Campaign generation | One prompt becomes a whole campaign — posts, visuals and a schedule across every network. Blog campaigns start from keyword research and write a run of SEO articles, each with an SEO score, for your blog or CMS | Captions are suggested for one post at a time; no campaign generation advertised |
| Networks | Integrations: Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, Bluesky, Threads, YouTube Shorts, Google Business, TikTok, Telegram, Slack, Discord, Mastodon, Dribbble, Tumblr, WordPress, DEV.to, Whop, Notion, Airtable, Framer, Wix, Twitch, Kick, WooCommerce, and Custom | Auto-publishing to Instagram, Facebook, TikTok, LinkedIn, YouTube, Pinterest, X and Google Business; Threads and Snapchat by notification |
| Unified inbox | DMs, comments, mentions and Google reviews from Facebook, Instagram, Bluesky, Google Business, Telegram, Discord, Mastodon, WordPress and Whop in one inbox, with AI reply suggestions, assignment, open/resolved statuses and internal notes. On Facebook and Instagram you can also hide or delete a comment and ban its author | DMs, comments and mentions from every channel, Google Business reviews and saved replies — on every plan |
| Approval workflows | Request approval on any post: pick which brand members review it, they get an email with one-click approve or reject, and the post cannot publish until it is approved. Every decision is logged on the post. Not gated behind a higher tier | Internal and external approvals with a no-login client review portal — from the US$199/mo Accelerate plan; Grow has two fixed post statuses |
| Workflow automation | Visual workflows that start on a schedule, from an RSS feed or a webhook, a new WooCommerce product, a new Notion, Airtable, Framer or Wix item, or a new DM, comment or review — with AI text and image steps — then publish to any channel or reply. An AI agent can trigger them too | Zapier and RSS among its integrations, plus an automatic posting queue — no workflow builder of its own advertised |
| MCP / AI assistant control | mcp.ocoya.com — an OAuth-secured MCP server covering the whole product: create, design, schedule, run workflows and switch brands. Included on every plan | Sked Social MCP, in early access by registration, on Grow and up — reads analytics, calendar and brand kit, and can reschedule posts; it does not publish on its own |
| Analytics | In private beta — not yet open to every account | Live dashboards on every plan; comparison periods, custom reports and PDF/Excel export from Accelerate; 5 to 20+ competitors tracked |
| Link in bio | Bio pages built in — a link-in-bio page at yourname.tool.bio on every plan (each page uses one social profile slot) | Sked Link, a customisable bio page with Facebook Pixel support |
| SEO content | SEO blog campaigns built in — keyword research finds what people search for, AI writes a run of articles around those keywords, each gets an SEO score with one-click fixes, and they publish to your blog or CMS on a schedule | No SEO tools or blog publishing advertised |
| Email marketing | Email marketing built in — unlimited contacts, signup forms and imports, AI-written emails in your brand voice, a block editor, and scheduled sends from your own domain, all in the same plan as your social posts | No email marketing advertised |
| Free trial | 7-day free trial of the full product | 14-day free trial, no credit card |
Sked Social figures are taken from skedsocial.com/pricing, skedsocial.com, skedsocial.com/features/ai-tools, skedsocial.com/features/media-library-editor, skedsocial.com/features/mcp as of November 2026 and may have changed since — check skedsocial.com for their current terms. Sked Social is their trademark, not ours, and this page is not affiliated with or endorsed by them.
Choose Ocoya if
- US$69/mo is more than you want to pay to start
- You want AI images generated in the app
- You want one prompt to produce a whole campaign
- You want approvals without moving to a US$199/mo plan
- You want SEO blog articles and email marketing in the same plan
- You publish beyond the social networks too — to Telegram, Slack, Discord, Tumblr, WordPress, DEV.to, Whop, Notion, Airtable, Framer, Wix, Twitch, or Kick
Choose Sked Social if
- You need custom client reports with PDF and Excel export
- You want clients to review posts in a portal without logging in
- You track competitors as part of your reporting
- You collect photos and files from clients and staff through one link
- You want a 14-day trial with no card
We would rather tell you this now than have you find out after migrating a year of content.
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Switching from Sked Social?
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