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Ocoya vs Post Planner
A social scheduler with a content-discovery feed of viral posts to share.
5 to Post PlannerPost Planner is built for small businesses that need something to post every day: a discovery feed surfaces popular posts, articles and images from Facebook pages, X, Reddit and RSS, rated by stars, and post buckets recycle what works. It is cheap — a free plan, $9/mo billed annually to start — with AI captions unlimited on every plan. The gaps are around the edges: no social inbox, no approvals, no API or MCP server listed, X and Pinterest locked to Growth and up, and AI images capped by plan. Ocoya is built for making original content — AI images, a design studio, whole campaigns, SEO articles and email — and for answering the replies. If you want a steady feed of other people’s content to share, Post Planner. If you want your own, us.
Where each one is stronger.
Every claim in the Post Planner column comes from a page they publish, checked in November 2026. Rows where they are ahead are marked as such.
| Capability | Ocoya | Post Planner |
|---|---|---|
| Free plan | No free plan — a 7-day free trial instead | Free plan — 1 social account, 1 user, 30 scheduled posts, 3 AI images a month |
| Entry price | $29/mo on Starter — 5 social profiles, 300 AI credits, unlimited users | $9/mo billed annually on Starter ($14 monthly) — 3 social accounts, 1 user; X and Pinterest need Growth or higher |
| Price at 20 profiles | $79/mo on Team — 20 social profiles, 1,500 AI credits, unlimited users | $69/mo billed annually on Business ($99 monthly) — 25 social accounts, 5 users |
| Team seats | Unlimited users on every plan — invite your whole team and your clients at no extra cost, no per-seat pricing | 1 user on Free and Starter, 2 on Growth, 5 on Business, 10 on Agency |
| AI copywriting | AI captions from a prompt, with brand voice, tone and length controls, on every plan — plus rewrite, shorten, expand, tone and translate on any caption. Copilot, beside the post editor, also writes or reworks a caption when you ask | AI captions, hashtags and content unlimited on every plan |
| AI image & video | AI image generation in-app — in Copilot, the post composer, campaigns and workflows, from the same credit pool. No AI video generation yet | AI images capped by plan — 15 a month on Starter, 150 on Growth, 250 on Business; no AI video advertised |
| Campaign generation | One prompt becomes a whole campaign — posts, visuals and a schedule across every network. Blog campaigns start from keyword research and write a run of SEO articles, each with an SEO score, for your blog or CMS | Not listed on their pricing or features pages |
| Content discovery | No feed of other people’s posts to reshare — an RSS feed can start a workflow that writes and publishes your own post | Their core: viral posts from Facebook pages, X accounts, Reddit and RSS, rated by stars, plus trending articles and stock photos and video |
| Design tooling | Design Studio built in — templates, brand kit and a full editor in the same tab as the calendar | A media editor with stock media from Unsplash, Pixabay and Pexels, plus a Canva plugin |
| Post recycling | Visual workflows that start on a schedule, from an RSS feed or a webhook, a new WooCommerce product, a new Notion, Airtable, Framer or Wix item, or a new DM, comment or review — with AI text and image steps — then publish to any channel or reply. An AI agent can trigger them too | Post buckets by topic, with recycling, copying and shuffling on every plan |
| Workflow automation | Visual workflows that start on a schedule, from an RSS feed or a webhook, a new WooCommerce product, a new Notion, Airtable, Framer or Wix item, or a new DM, comment or review — with AI text and image steps — then publish to any channel or reply. An AI agent can trigger them too | No workflow builder listed — automation means scheduling and post buckets that recycle |
| Networks | Integrations: Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, Bluesky, Threads, YouTube Shorts, Google Business, TikTok, Telegram, Slack, Discord, Mastodon, Dribbble, Tumblr, WordPress, DEV.to, Whop, Notion, Airtable, Framer, Wix, Twitch, Kick, WooCommerce, and Custom | Ten: Facebook pages, Instagram, Threads, Google Business, LinkedIn, Pinterest, TikTok, X, YouTube and Bluesky |
| Unified inbox | DMs, comments, mentions and Google reviews from Facebook, Instagram, Bluesky, Google Business, Telegram, Discord, Mastodon, WordPress and Whop in one inbox, with AI reply suggestions, assignment, open/resolved statuses and internal notes. On Facebook and Instagram you can also hide or delete a comment and ban its author | No social inbox listed on their pricing or features pages |
| Approval workflows | Request approval on any post: pick which brand members review it, they get an email with one-click approve or reject, and the post cannot publish until it is approved. Every decision is logged on the post. Not gated behind a higher tier | No approval workflow listed on any plan |
| Link in bio | Bio pages built in — a link-in-bio page at yourname.tool.bio on every plan (each page uses one social profile slot) | Not listed on their pricing or features pages |
| MCP / AI assistant control | mcp.ocoya.com — an OAuth-secured MCP server covering the whole product: create, design, schedule, run workflows and switch brands. Included on every plan | No MCP server or public API listed |
| Analytics | In private beta — not yet open to every account | Metrics for past posts with date ranges, engagement comparisons and one-click re-queue — on every plan |
| Free trial | 7-day free trial of the full product | 7-day free trial on every plan, then the Free plan if you do not upgrade |
| SEO content | SEO blog campaigns built in — keyword research finds what people search for, AI writes a run of articles around those keywords, each gets an SEO score with one-click fixes, and they publish to your blog or CMS on a schedule | No keyword research or SEO article writing — social posts only |
| Email marketing | Email marketing built in — unlimited contacts, signup forms and imports, AI-written emails in your brand voice, a block editor, and scheduled sends from your own domain, all in the same plan as your social posts | No email campaigns or newsletters — social channels only |
Post Planner figures are taken from postplanner.com/pricing, postplanner.com/features/social-media-content-curation, postplanner.com/features/social-post-composer-tool, postplanner.com as of November 2026 and may have changed since — check postplanner.com for their current terms. Post Planner is their trademark, not ours, and this page is not affiliated with or endorsed by them.
Choose Ocoya if
- You want to publish your own content rather than reshare other people’s
- You want a design studio with templates and a brand kit, not only a media editor
- You want comments and DMs answered from one inbox
- You want post approvals and an MCP server so an assistant can run the account
- You want SEO articles and email campaigns in the same plan as social
- You publish beyond the social networks too — to Telegram, Slack, Discord, Tumblr, WordPress, DEV.to, Whop, Notion, Airtable, Framer, Wix, Twitch, or Kick
Choose Post Planner if
- You want a feed of viral posts and articles to share every day
- You want a free plan, or three accounts for $9/mo
- You want post buckets that recycle and shuffle evergreen content
- You want post analytics today, on every plan
We would rather tell you this now than have you find out after migrating a year of content.
Other comparisons
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Nuelink
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PostFlow
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The Social Poster
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Switching from Post Planner?
Connect your profiles, point the AI at your brand, and let it fill the calendar. Seven days free, cancel anytime.