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Ocoya vs Followr
AI social media management — generated posts, images, video and avatars, then scheduled.
3 to FollowrFollowr is an AI-first scheduler at a low price: $19/mo gets two users and two companies, and the plans lean on generation — GPT-5 and Claude for text, Veo 3 and Sora for video, AI avatars and bulk viral shorts on the higher tiers. If what you mostly want is a lot of generated media for little money, it is good value. Ocoya costs more at the entry level, and in return the work around the content is deeper: a Design Studio, one-prompt campaigns across every network, an inbox beyond Facebook and Instagram, visual workflows, a public API and an MCP server on every plan.
Where each one is stronger.
Every claim in the Followr column comes from a page they publish, checked in November 2026. Rows where they are ahead are marked as such.
| Capability | Ocoya | Followr |
|---|---|---|
| Entry price | $29/mo on Starter — 5 social profiles, 300 AI credits, unlimited users | $19/mo on Pro ($12/mo billed yearly) — 2 users, 2 companies (social sets), 300 AI media credits a month |
| Team seats | Unlimited users on every plan — invite your whole team and your clients at no extra cost, no per-seat pricing | 2, 10, 30 or 100 users depending on plan — 10 users on the $39/mo Team plan |
| AI copywriting | AI captions from a prompt, with brand voice, tone and length controls, on every plan — plus rewrite, shorten, expand, tone and translate on any caption. Copilot, beside the post editor, also writes or reworks a caption when you ask | An AI writing assistant on GPT-5 and Claude, plus posts generated from a URL, trending Google searches, the news and calendar events |
| AI image & video | AI image generation in-app — in Copilot, the post composer, campaigns and workflows, from the same credit pool. No AI video generation yet | AI images (Stability AI, Nano Banana, Imagen 4) and AI video (Veo 3, Sora) on every plan; viral shorts from Team and AI avatars from Agency, with separate AI Studio plans from $32/mo for heavier use |
| Campaign generation | One prompt becomes a whole campaign — posts, visuals and a schedule across every network. Blog campaigns start from keyword research and write a run of SEO articles, each with an SEO score, for your blog or CMS | Bulk-generates 10+ short videos from one prompt; no planner that turns one prompt into posts, visuals and a schedule across networks |
| Design tooling | Design Studio built in — templates, brand kit and a full editor in the same tab as the calendar | An AI Studio for generated media and free tools such as an image resizer and grid maker — no template design editor on their pages |
| Networks | Integrations: Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, Bluesky, Threads, YouTube Shorts, Google Business, TikTok, Telegram, Slack, Discord, Mastodon, Dribbble, Tumblr, WordPress, DEV.to, Whop, Notion, Airtable, Framer, Wix, Twitch, Kick, WooCommerce, and Custom | Facebook, Instagram, X, LinkedIn, Pinterest, TikTok and Medium in their help centre, plus YouTube for AI shorts |
| Unified inbox | DMs, comments, mentions and Google reviews from Facebook, Instagram, Bluesky, Google Business, Telegram, Discord, Mastodon, WordPress and Whop in one inbox, with AI reply suggestions, assignment, open/resolved statuses and internal notes. On Facebook and Instagram you can also hide or delete a comment and ban its author | Social Hub — Facebook and Instagram messages and comments, with assignment to teammates |
| Workflow automation | Visual workflows that start on a schedule, from an RSS feed or a webhook, a new WooCommerce product, a new Notion, Airtable, Framer or Wix item, or a new DM, comment or review — with AI text and image steps — then publish to any channel or reply. An AI agent can trigger them too | Autolisting rules — publish posts with chosen tags on set days and times |
| Approval workflows | Request approval on any post: pick which brand members review it, they get an email with one-click approve or reject, and the post cannot publish until it is approved. Every decision is logged on the post. Not gated behind a higher tier | Not listed on their pricing or features pages |
| Public API | REST API with a published reference, on every plan | API access on the $399/mo Enterprise plan only |
| MCP / AI assistant control | mcp.ocoya.com — an OAuth-secured MCP server covering the whole product: create, design, schedule, run workflows and switch brands. Included on every plan | No MCP server in their plans or help centre |
| White label | Not offered | White label with your own domain, logo and colours — a $99/mo add-on, included on Enterprise |
| Link in bio | Bio pages built in — a link-in-bio page at yourname.tool.bio on every plan (each page uses one social profile slot) | Not listed on their pricing or features pages |
| Free trial | 7-day free trial of the full product | 3-day free trial with limited AI credits, then the card is charged; every payment is non-refundable |
| SEO content | SEO blog campaigns built in — keyword research finds what people search for, AI writes a run of articles around those keywords, each gets an SEO score with one-click fixes, and they publish to your blog or CMS on a schedule | Can publish to Medium, but no keyword research or SEO article tooling on their pages |
| Email marketing | Email marketing built in — unlimited contacts, signup forms and imports, AI-written emails in your brand voice, a block editor, and scheduled sends from your own domain, all in the same plan as your social posts | No email campaigns in their plans or features |
Followr figures are taken from followr.ai, followr.ai/pricing, followr.ai/ai-studio-pricing, followr.ai/white-label, help.followr.ai/en/articles/7885258-integrations-to-social-media, help.followr.ai/en/articles/8087177-social-hub, help.followr.ai/en/articles/9518398-autolisting-rules, help.followr.ai/en/articles/12305904-refund-policy as of November 2026 and may have changed since — check followr.ai for their current terms. Followr is their trademark, not ours, and this page is not affiliated with or endorsed by them.
Choose Ocoya if
- You want a design studio with templates and a brand kit, not only generated media
- You want one prompt to produce a whole campaign across your networks
- You need an inbox that covers more than Facebook and Instagram
- You want real workflows — triggers, AI steps and auto-replies — not only posting rules
- You want the API and an MCP server on every plan, not just on Enterprise
- You publish beyond the social networks too — to Telegram, Slack, Discord, Tumblr, WordPress, DEV.to, Whop, Notion, Airtable, Framer, Wix, Twitch, or Kick
Choose Followr if
- You want the lowest monthly price with two users included
- You want AI avatars and bulk viral shorts in the same tool
- You want to resell the tool under your own brand
- You publish to Medium
We would rather tell you this now than have you find out after migrating a year of content.
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Switching from Followr?
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